The Label Edition is the result of a strong desire to create a concept centered around trends, ethical fashion and timelessness. Based in Barcelona, Véronique Vaillant von Siebenthal, (founder and creative director), as well as Laura Johansson,(co-founder), are convinced that fashion should always compliment a woman’s essence, and never over whelm:"Our garments reflect female deliverance and a rebellion against restraint. In each piece, you will find an energy of effortless elegance in honor of the women and resilient personalities that most inspire us."